Welcome to the New Mexico Tourism Department’s website specifically for the New Mexico travel industry. This business-to-business site was created to share travel-related industry trends, statistics and information about our programs and marketing efforts with our constituents. For in-depth travel destination information, visit our consumer website, www.newmexico.org.
Tourism Department News
To view the videos included in the Presentation on YouTube visit the Department Presentations Page.
NEW: Governor Martinez Launches ‘New Mexico True Stories’ Summer Travel Promotion
Governor Martinez Monday helped launch the Tourism Department’s summer promotion, “New Mexico True Stories,” at the 2013 Governor’s Conference on Tourism in Albuquerque. The 14-week contest encourages people to travel the state this summer and share their True stories for a chance to be named the Ultimate New Mexico Insider and win a $5,000 cash prize.
“New Mexico True Stories” is an extension of the “New Mexico True” campaign, which was launched last spring in Texas, Colorado and Arizona. Throughout the state, billboards, TV, newspapers and on-line advertising will ask “Are you New Mexico True?” and direct New Mexicans to the Tourism Department’s website to share their True story.
The top vote getter will win a $5,000 cash prize, sponsored by Advanced Presentation Systems. During each of the twelve weekly prize periods, the story with the most votes will win a $450 gas card, sponsored by the Carlsbad Chamber of Commerce, the City of Gallup and the Farmington Convention and Visitors Bureau. The Top 20 NM True Stories will be featured in the 2014 Vacation Guide, as the Ultimate New Mexico Insider’s Guide.
Visit http://www.newmexico.org/nmtruestories. True Story entries will be accepted through August 4, 2013. Finalist voting ends August 18.
The “New Mexico True” campaign is little more than a year old, but it has already developed quite a following. The number of communities, businesses and destinations who have adopted the “New Mexico True” brand into their own advertising message is growing.
To help spread the word that “New Mexico True” is a brand all New Mexicans can believe in – the Tourism Department has joined with Graphic Connection of Albuquerque to open the “New Mexico True Merchandise Online Store.” Not only can you purchase from an assortment of shirts, outerwear, headgear, art and other items proclaiming New Mexico True; you can also mesh your own message with “New Mexico True” in the Design Store.
Believe It. Live It. Wear It. Shop the “New Mexico True Merchandise Store” at www.nmtruegear.com.
Businesses interested at buying wholesale can contact Tina Whitegeese, 505-821-2777 or firstname.lastname@example.org. For more information contact Noah Trujillo, Noah Trujillo, 505-239-6629 or email@example.com
In an effort to combat illegal dumping, local, state, and federal partners have joined together as the Partners for a Clean New Mexico, a statewide public education and action campaign to stop illegal dumping.
The “Protect Our New Mexico – Stop Illegal Dumping” campaign features 21 children who appeal to adults to stop New Mexico’s chronic problem of illegal dumping. The yearlong effort consists of billboards, posters, radio spots, and television commercials. A toll-free phone number (855-NoDumps) and website (www.NoDumpsNM.com) have been established for reporting illegal dumping and to learn more about the problem.
Partners include Eight Northern Indian Pueblos Council, New Mexico Association of Counties, New Mexico Department of Transportation, New Mexico Environment Department, New Mexico Finance and Administration, New Mexico Recycling Coalition, New Mexico Energy, Minerals, and Natural Resources Department, New Mexico State Forestry, New Mexico State Land Office, Santa Fe County, U.S. Bureau of Land Management, and U. S. Forest Service.
The purpose of the Third Quarter Report is evaluate both industry and Tourism Department goals and accomplishments, including jobs, digital outreach, web site referrals, etc.
The purpose of the monthly report is to provide a quick snapshot of the most current Tourism industry related data in an easy-to-read format. Visit the Research Page for more information.
The Western Publishing Association has named New Mexico Magazine the Best Regional & State Consumer magazine in the association’s annual Maggie Awards competition. The announcement was made April 24 at the Maggie Awards dinner in Los Angeles.
New Mexico Magazine is a division of the New Mexico Tourism Department.